Affinity Food Group
Formerly Allibar Restaurants
AFG wants to be known as the best Franchise Operation in Canada.
Affinity Food Group's mission is to prepare the best quality food in the industry, served with efficiency, accuracy and outstanding courtesy in an environment that is fun and rewarding.
Allibar Restaurants Ltd. partnered with Tenth Floor in the creation of a fresh new image which would deliver a stronger association of where the company had come from and where it was headed. The new brand name had to communicate professionalism, strength, endurance and innovation.
With that directive, Tenth Floor generated a number of new name ideas, and "Affinity Food Group" struck a powerful cord with our client. For the logo and stationary package Affinity Food Group wanted a clean, modern, smart looking design that would inspire confidence in their brand and reflect the longevity and success of the organization.
Projects completed For Affinity Food Group
- Name Development
- Logo and branding
Tenth Floor was instrumental at redefining, creatively, who we are as a company. Our new company name and logo aligns perfectly with our company culture and vision. I was very pleased with the process and the professionalism of Tenth Floor."